Are you looking across US borders for potential customers? This is the class for you!
International markets represent huge opportunities for increased sales, and yet approximately 99% of small and medium-sized businesses do not export. And 70% of those that do export sell to only one country, and the majority to only one client. If you are not exporting, why not? Plan your export strategy now, while the economy is strong so you don’t wish you had when money gets tight.
Small and medium-sized companies that export:
• Have higher sales per employee and pay higher wages per employee
• Tend to be more flexible in the marketplace
• Have higher growth rates
• Find it easier to add or retain employees
• Tend to innovate at a faster rate