• NEW WOMAN-OWNED ROOFING BUSINESS SQUASHES INDUSTRY STIGMA

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    November 12, 2019
    Media Contact:
    Kara Pound
    Old City Public Relations
    kara@oldcitypr.com
    386-237-4500
    FOR IMMEDIATE RELEASE
    NEW WOMAN-OWNED ROOFING BUSINESS SQUASHES INDUSTRY STIGMA
    Enterprise Roofing brings quality roofing services to Northeast Florida

    ST. AUGUSTINE, Florida (November 12, 2019) – According to National Women in Roofing (NWIR), an
    organization that supports and advances the careers of women roofing professionals, women make up
    less than one percent of the roofing professionals in America.
    Enterprise Roofing, a certified woman-owned roofing company in St. Augustine, is setting the standard
    for roofing services in Northeast Florida. CEO Maria “Sol” Felix, a wife and mother of two 11-year-old
    twin girls, decided to go against the norm and start a roofing business with her husband, Chris. Although
    most roofing businesses are run by a male, Sol wasn’t about to allow an industry stigma stand in her
    way.
    “I decided to jump off the roof – figuratively – and start this business,” explains Sol. “My husband Chris
    had been working for various commercial roofing companies for more than a decade including one of
    the largest commercial roofing companies in South Florida. When we moved to St. Augustine from South
    Florida, we started to reevaluate our lives. We wanted a better quality of life, and it became apparent
    that starting our own business was the way to achieve that.”
    Enterprise Roofing offers roof repairs, roof replacements, and commercial roofing. The small, but mighty
    team has over a decade of experience and strives to maintain great communication with their customers.
    Sol and her husband wear many different hats. Sol handles business development, marketing, customer
    service, and financials while Chris oversees project management and the on-site crew.
    “The roof on a home is the structural integrity,” says Sol. “It is important to protect your home’s largest
    asset. If your roof is in poor condition, your home is more susceptible to water damage, wood rot, and
    structural issues. We handle all repair, replacement, and maintenance services, and our team will ensure
    that your roof is properly protecting your home.”
     
    Contact:
    Sol Felix, President
    (904) 377-9300